Screaming Frog: The Great SEO Tool

Screaming Frog is a fantastic tool to check the performance of your site. This desktop program is capable of showing you what search engine will find when search engine crawler will crawl your website. This tool can let you know how your site will perform at SERP by giving you a detailed report of issues with your site.

Screaming frog returns a great report when you crawl a website with this tool which includes errors like duplicate content, broken links, server errors, etc.

After downloading software, you need to enter the homepage URL then click on start.  The program will give you various data in different tabs so you can find the issues according to category.

You will see 12 tabs in total starting from internal which goes until custom. “Internal” tab will show you a list of internal pages along with the status code. Similarly, “External” tab will list all external links with the status code.  By status code you can simply find out which page has issues and needs to be fixed.

“Response codes” will tell you whether page has been redirected temporarily or permanently. It can also tell you the inappropriate outbound links that are harmful for your site. “URI” tab will tell you the problems with URL structure.

The “Page Titles” and “Meta Descriptions” tabs can help you with identifying duplicate title tags and Meta description tags. “Image” tab can show you whether you have optimized images or not. For example if title tag or alt tag is missing, then this tool will tell you straight away. You can also export your report to an excel sheet for further process.

Screaming Frog tool is one of the best SEO tools, which is simple to use and available for FREE. So go to Screaming Frog website, download the tool and sort out your site’s issues.

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Spice Unveiled A New Phablet “Flo Pace 2 Mi-502” @Rs 6999

Spice Mobile Company unveiled a dual-sim phablet, named Smart Flo Pace 2 Mi-502. This phablet comes with a free leather cover worth Rs 500 and a screen guard. Company has set its price Rs 6,999. This device is 9.6mm slim and with 5 inch screen.

This phone is powered by Android 4.0 (Ice Cream Sandwich) with a screen resolution of 800x480p. This phone is has got a 1GHz dual-core CPU and offers 512MB RAM. Smart Flo Pace 2 Mi-502 has a 5MP camera with LED flash, while a VGA snapped is usedin the front. There is a 512MB onboard storage available in this device with 32 GB microSD card support. 

To connect with other devices it includes 2G, Wi-Fi, Bluetooth 4.0, and microUSB. Spice claims that the 2,100 mAh battery of Smart Flo Pace 2 will offer talk time of five hours. Device has pre-loaded apps like Nimbuzz, WhatsApp and Hoopz to make it easy for people to communicate with loved ones.

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How To Safeguard Your Website From SEO Penalties

Every time, a Google algorithm lands on SEO field, it creates an upside down effect on rankings. Many websites lose and many websites gain the rankings. Several people from all over the world get scared of consequences on their website by these updates. If you are one of those who are scared, you don’t need to be. I have come up with some ways that will help you to protect your site from these algorithm updates.

Review Websites Links Periodically

Checking your website’s link periodically is as similar as you visit a doctor for health check up. If you don’t do it regularly then you never get to know the root of disease. Similarly, for better results you need to check backlinks of your site. Reviewing website links include:-

Who is linking to your website?

How many links are there for your website?

How many links are high quality and low quality?

You can use numerous SEO tools to keep an eye on your website’s backlinks, but I found these tools the best among all:-

Open Site Explorer

AHrefs

Majestic SEO

After scanning backlinks of your website, if you find low quality and spammy links pointing to your site then you can go for these options:-

1) You can ask the site owner to remove the link.

2) Or, you can use Google Disavow tool. (Though only expert webmasters are advised to use this tool)

Monthly Check-up of Keyword Density

High keyword density means stuffed keywords in content. Search engines hate it, you must avoid this black hat technique. It is a factor that can get your site penalized by search engines.

You should start a little campaign to check keyword density every month. To check it you can use SEO Book's keyword density check tool, this is a very good tool which can tell the keyword density of every keyword on a web page. If you find density exceeding the limit of 3-4% then you should dilute it with synonyms of keywords.

Check your Webmaster account

I have come across many site owners who don’t bother themselves to check webmaster account regularly. This is a blunder, checking webmaster account regularly is indispensable. Webmaster account is the doctor of your website who can check your site’s health as well as provide medication, if your website is sick. Whether there is something wrong with server, or search engine crawler having problem accessing your site, Webmaster tool can let you know of these issues so you can go forward and sort them out.

Earn High Quality Links

Creating links for your website is an old technique, nowadays you need to earn the links from quality sites. One high value link is much better than hundreds of low value links.

You should also keep balance between no-follow and do-follow links, it is considered as less worthy if you don’t earn no-follow links. Most quality sites provide no follow links and it is comparatively hard to get links from those sites. If you get a link from quality site even it is no follow, it adds value to your site and make your link building looks natural.

Additional Tip:-

Never take help of automated tools for link building.

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Nikon Launched Cool Range Of Coolpix Cameras

Nikon, the giant camera manufacturer launched a new range of 17 compact “Coolpix” cameras on Friday. This range of cameras is priced between Rs.4,990 and Rs.54,950. Nikon is expecting a big market share in the segment of cameras with the new range.

Nikon India Managing Director Hiroshi Takashina said here on Friday  “We have 55 per cent market share in digital SLR segment, while it is 27 per cent in compact cameras. For digital SLR, we are looking to maintain the same share, while we expect to increase it to 30 per cent in the compact segment”.

According to the company, the Indian market for the DSLR segment stands at 2.45 lakh units annually, and it is 27 lakh units for compact cameras.

Camera manufacturer Nikon expects India’s contribution to its global revenue to grow to 5 per cent in the next three years, according to MD of Nikon India.

 “The Indian camera market is increasing at a good pace even during the slowdown in financial system. We expect that India will contribute 5 per cent of our global revenue by March 2016,” Mr. Takashina said. The company was now number two camera maker in India and aimed to be number one in the next three years, he added.

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How To Create Quality Content

Creating quality content is a difficult task, you need to keep thinking of interesting topics to write about. After finding a topic you need to create content which can attract user to read it. If you are newbie then it becomes harder for you to create content magic. So I have come up with some vibrant tips to write a great content.

Choose a subject to write for

Writing content becomes irritating when you don’t know what to write, so here are some resources which you can use to write content.

• Use social networking: -  you can use to select a topic, you can social networking websites to fins a subject to write for, you can find out what people are talking about, what are their problems and then you can write a solution.

• Follow Industry Events: - There is various industry events used to happen online, you can join these event and find out latest industry trends and write about them.

• Check out the news: -News is a nice source to find a topic, you can keep an eye on a specific topic you like and you can add your personal views to it and write about it.

Add Facts, Data to content

Why should readers read your content? You should answer this question by delivering a piece of content that can either educate them or increase their knowledge about something. You should include facts, data into your content. Authoritative resources like government agencies, educational institutes can be good resources to collect data and information.

Include images that can catch reader’s eyes

Images catch more attention than text, on Facebook images grab 54% more engagement than a text post. I consider images as topping on Pizza, without it Pizza is not complete. So you must include relevant and interesting topping to your post in order to make it delicious and complete.

Stick with the flow

Flow is an important factor, a reader should understand what do you want to say. You must organize data and information in a logical sequence so it can reach to user’s mind easily.

Revise the content

Revision is evaluating which can eliminate the mistakes have been made earlier, so it must be done after you finish with writing your content. Make sure there are no grammatical mistakes and facts are correct. 

You must remember this rule, creating content in way to educate reader is the best practice to get more attention. There are many people writing content and if you want to become different than them, you have to stick with this rule. 

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